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Sparking consumer interest

by Wallace Long | Mar 6, 2022 | Branding, Case study, Marketing, Professional Services, Strategic Planning

Westmead Fertility Centre is Australia’s largest fully independent, private fertility clinic. Established for over 30 years, Westmead Fertility Centre is Australia’s largest fully independent, private fertility clinic. They pride themselves on offering a full-service...

Strategy results in increased sponsorship

by Wallace Long | Mar 6, 2022 | Associations & Foundations, Case study, Strategic Planning

Established for over 10 years, the Australasian Hepatology Association (AHA) is the peak professional body supporting and educating hepatology nurses and allied health professionals across Australia and New Zealand. The Brief As the AHA entered maturity in its second...

Contemporising a loved logo

by Wallace Long | Mar 6, 2022 | Associations & Foundations, Branding, Case study

Australian and New Zealand Head & Neck Cancer Society The Australian and New Zealand Head & Neck Cancer Society (ANZHNCS) was formed in 1998 with the simple goal to promote quality care for all head and neck cancer patients. The Challenge Develop a design that...

Rethink leads to funding

by Wallace Long | Mar 6, 2022 | Associations & Foundations, Branding, Case study, Marketing, Strategic Planning

Changes to the funding of mental health programs across Australia would see the withdrawal of funding and the discontinuation of the COPMI (Children of Parents with a Mental Illness) Program. For over 15 years AICAFMHA (The Australian Infant, Child, Adolescent and...

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  • The power of podcasting
  • Sparking consumer interest
  • Strategy results in increased sponsorship
  • Contemporising a loved logo
  • Rethink leads to funding

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