About us

Assisting you, and your organisation to grow

C2M Consulting

What we do?

C2M Consulting provides Strategic Planning, Marketing and Personal Brand services to the health, professional services, sport and recreation, and not-for-profit sectors.

Who we work with?

We work with individuals, solo practitioners, small-medium sized business, state and national associations and foundations, club and state sporting organisations.

Working across Australia

We are based in South Australia and work across Australia.

Wallace Long

Founder / Director

Wallace is a marketing consultant with thirty years of experience in the health sector.

Wallace has been a director of advertising, publishing and medical education companies, consulting to organisations, including; Westmead Fertility Centre, Australian Association of Collaborative Professionals, Southern Cancer Care and Emerging Minds.

Wallace brings his broad skill base and strong industry knowledge to your Marketing Projects.

Wallace is a Certified Practicing Marketer, Member of the Australian Marketing Institute, and the Australian Institute of Company Directors.



Hooked on Sport Podcast

Excellent job of strategic planning over two days for our organisation. It enabled us to make strategic plans that, one year later, still seem viable. Their style was easy and thoughtful, and worked.

David List

President, Australian Association of Collaborative Professionals

I have recently engaged Wallace to lead our Cancer Foundation through the process of rebranding, a new logo/identity and how to best communicate with our community.  I chose Wallace as he has assisted me with 2 previous projects, both with outstanding results.

Wallace is an expert in clear communication, in strategically distilling ideas down and streamlining the creative process into achievable steps. Having worked in this area over many years, Wallace has excellent contacts, is able to assist clients in ensuring that goals are achieved in a timely way and in my experience he always surpasses the expectation of those that he works with.

Dr Julia Maclean

Southern Cancer Care

C2M have been invaluable for my business with their thought provoking insights into better understanding what our unique offer is, where our best sources of new customers lie and then how to structure our communication and business development strategy to get results. They are really attuned to this rapidly changing world our consumers inhabit.

Shaun Porter

Business Advisor & Accountant