C2M assists; Health Practices to attract and retain patients; Health Associations to increase membership and source project funding; and Health Service Providers to distinguish their offering, and secure long term contracts.
Our clients value our strategic thinking, our deep understanding of the health area and our ability to develop effective communication strategies that achieve their business objectives.
Wallace Long founded C2M in 2010 with the aim of providing the health industry with sound strategic advice on the integration of new technologies into their marketing strategies. Wallace’s previous roles include; founding partner of CWFS Advertising, a leading health advertising agency. After ten years, and with offices in Sydney, Melbourne, Auckland and Singapore, the agency was acquired by McCann-Erickson; founder of Think Health, a specialist Sydney based medical education agency, which he managed for nine years.
Wallace has developed C2M into an award winning agency.
Having founded and operated several successful businesses and having worked with global, national and local brands, Wallace’s Whiteboard Sessions and Modern Health Consumer Presentations are valued by clients and their staff.
Many clients initially engage C2M to conduct a Health Check on their marketing activities. This identifies what they are doing well and what needs to be worked on. The Whiteboard Session that follows identifies the business objectives and maps out the actions required to ensure the marketing communications are delivering on these objectives.
Book in a C2M Health Check and let’s make you stand out.